Mobile Retargeting
Made Easy

Discover the effortless way to re-engage lost mobile users across smartphones and tablets. Billions of mobile ad impressions at your fingertips. 100% self-serve. Try it today and get a $100 credit.

Why Mobile Retargeting

The average app churns 80% of its users*

You’re spending a fortune driving installs, but your users are churning out. Bring back those lost app-installers by showing them highly relevant ads while they are in other apps.

Re-engage at-risk users during critical early days

Keep your DAU high by creating specific audiences that can be targeted at any step of the install process. We give you all the documentation you need with our Mobile SDK to create those audiences from your mobile app.

Track conversions and revenue

Perfect Audience’s easy to use dashboard shows you all the decision-making data you need to optimize campaigns. Track click and view conversions, sale value, order ID and much more with our Mobile SDK.

Stay front-of-mind with your high-value users

Advertise across top mobile ad publishers to remind your fans to come back and play. We’ve partnered with top mobile ad exchanges, including ONE by AOL, Mopub, Smaato and many others to help you reach your customers.

Easily Build App Audiences Using Our SDK

Perfect Audience is Ideal for Mobile Retargeting

Simple Setup

Install a single tracking code. Create segments for every behavior you care about.

Powerful Targeting

In the news feed and beyond. Ideal for awareness

Transparent Billing

Understand every dollar spend with detail invoices sent to your inbox

Flexible Retargeting Window

Respond immediately or over time to match your sales cycle


High level overview of account performance. Easily customizable, the Perfect Audience dashboard will quickly point you to performance outliers that may concern you.

Helpful Calendar Picker

Quickly find preselected dates (last week, month, etc.), or even choose a specific date to report on data from whatever time span you choose.

Flexible Automated Rules

Block publishers where click through rates, or CPA goals that aren’t being met ensuring your CPM buys are profitable.

Mobile Inventory Includes:

Rubicon Project

Target by

App Action

Device ID List


Device Type


Ad Types



Start Retargeting Today with Perfect Audience

Check out all the features, and try out a number of channels to see if retargeting works for you. Try it today and get a $100 credit.